Public Relations - Do They Have Idea About It?

By: BizGuy
Published: April 10th, 2009

Before going to main post, let me do some latest update on Indian business and economic scenario -

  • Industrial production has contracted by 1.2% in February - the third straight month of decline over last year. But due to some positive initiatives by the government there is good growth rate in capital goods and sales of consumer durables.
  • Inflation is down to 0.26% as industry is putting pressure on the government for more cuts in interest rates.
  • The stock market is finally moving in the positive direction and now the Bombay Stock Exchange bench mark indicator the Sensex is hovering around 11,000. :)

Well these are the latest important developments. Now lets talk something about public relations. Public relations or PR as most often referred is the medium through which all organizations keep themselves in touch with the public. Ideally, it is an essential part of all successful organizations - be it a corporate house or political party.

But it seems the concept is an alien one in Indian government departments, specially state departments and those of government run companies like banks. Every time, I visit to any government office of my state for some issues from time to time, I have to move around the building, room to room to get the job done. There is no cohenrence at all.

On the other hand - in true zamindari (feudal) style, the most of the employees of state run banks act as if they are the lords and the valued clients came to them with some problems and need money. :( This is more prevalent in rural or semi-urban areas that I dwel.

On the other hand successful private firms or banks have very good services through their specially trained personal relations personnel and offer great experience during conduct of business. Government agencies which are there to serve the people and state run agencies must take a cue out of private firms and send their personnel for special PR training. It is really confusing for an outsider to believe how bad an experience can be in dealing with these agencies when India is offering customer care services to million worldwide through its big outsourcing industry. Unless and untill all state governments take initiatives to train government employess in the techniques of handling the public, we will never get good governance. I urge all political parties who are heading into pools within a week to take note of it and make an issue.

Thinking of a Start-up and Funding It

By: BizGuy
Published: April 5th, 2009

As always, before I go into my personal post, lemme update you with some economic and business news from India –

  • An Institute of Company Secretaries of India core group has recommended to set up rules for corporate governance which came into poor light when the Satyam scandal broke out. It seems the government has finally woke up to the ground reality of how lack of proper corporate governance rules can be so nakedly exploited by exectuives.
  • The second important update is sharp fall in exports of merchandise products. India’s export for the month of March contracted by 14 to 20 percent from that of March, 2009. This was not unexpected though as Indian exporters fought hard for orders as most countries in the west are in recession. But the government and traders are optimistic about exports figure to remain at least static to that of 2008-2009 as G-20 summit have resolved to name and take action against protectionist countries.
  • Another important business news is not particularly Indian, rather international but India is very much part of it and has huge bearings on its outcome. The G-20 summit held in London have pledged to raise $1.1 trillion to help countries in need during this tough economic scenario. It has also resolved to “name and shame” countries who are following a protectionist policy. But the US proposal for another round of stimulus package was not accepted by leaders of G-20 countries. There was also call for tighter financial regulations and tax havens are to be blacklisted from now on.
  • The G-20 summit and some domestic measures has helped in raising the market as Bombay Stock Exchange sensitive index (sensex) was up by 447 points. All major international markets except FTSE of London also went up.

As we just read about all economic woes with countries hit by recession, business going downhill, is it wise of me to go for an Start-Up? :( I believe - this is the right kind of time for me to go for it. There are some reasons for my positive thinking. :)

  • Firstly, the nature of my business. Well, you might have guessed it if you are a regular reader! I want to seriously enter the web world with domaining, blogging, SEO service, content writing services. As the global economy is going through a rough time, more and more businesses and companies will llok for greater reach and embrace e-commerce thus more opportunities for web service providers. The market can not go much downhill from present state. Indeed I expect the web to grow faster once global economy shows signs of recovery. Hence, more and more money will be spent for online advertising.
  • The second point is - you need loans for your business and this is just the right time to get them. :) With governments taking step after step to stimulate the economies, interest rates very cheap (in fact I expect it to go down more) - there is now no problem in securing fast small business loans. As my business involves only buying some computers and setting up a small office, I don’t need huge amount o loans.
  • With changing business environment, everything is becoming really cheap including real estate.

So, isn’t it the right time for me to mull over a small start-up? What do you say? :p

Using My Credit Card Judiciously For Online Business And Some Politiconomics Gossips

By: BizGuy
Published: March 31st, 2009

As usual, before I do a personal blogpost – here is some business updates that caught my attention over last couple of weeks.
• First and foremost among them is huge decrease in the rate of inflation that is almost @ 0% (.27% to be exact) which is the lowest in the last 30 years (lowest since 1977-78).
There is nothing surprising though with the figure as the Parliamentary election is little bit more than two weeks away and the ruling United Progressive Alliance (UPA) government is doing its best to utilize as much economic mileage as possible even if at the expense of the state exchequer. :( I have serious doubts if this inflation rate is a genuine reflection of the market or a manipulated one as I don’t see any marked reduction in prices of daily essentials which is so important for the poor and lower middle class people like me!
• The second major business development that attracted my interest is the official debut of “Nano” Car by Tata Automobiles Ltd. which has become the cheapest car in the world priced about $2500.
The irony is that, the car is rolling out for the first time from Mumbai, and not Singur or Kolkata as was originally planned. As they say “History repeats itself.” There was a time when the left front came to power in West Bengal after sweeping the rural Bengal on the promise of Land Reform Movement. The left front government did keep its words and introduced laws for sweeping change in land allocation favoring poor and landless farmers. This caused industries and businesses to move away from Bengal. But now, the same Left Front government has been trying to attract new investments and industries after realization that agriculture alone can not take Bengal too far and to bring more jobs, development – industry is the only way. As much power as they enjoy with huge majority in the Assembly, their only roadblock is one lady, Ms. Mamata Banerjee, the Trinamul Congress Supremo. While the left front give red carpet welcome to any industrialists interested to invest in Bengal by way of offering Tax soaps, lands of their choice – Ms. Mamata is leading an ever growing movement against usage of fertile land for industry.
The Clock has now turned full circle in Bengal politics, business and economics. :p
• The third notable development is strong demand by most political parties to bring back the $1456 billion black money kept deposited in foreign banks (mostly Swiss Banks) by Indian super rich, corrupt politicians and officials.

Now, I may write some personal notes which might be helpful for some in credit card debt. Some of my old readers might have read one of my posts that I did few months back on how reckless use of credit card may put someone in serious debt trap.
Now that I have my own credit card and more importantly as I want to use it very frequently on my web business, there is huge chance that I might use it for just about everything and might have to seek help of credit card debt consolidation companies offering help to people suffering from the bad habit of misusing a credit card.
But I promise, as I know the danger before-hand, I’ll not fall into the trap and use it with out most caution. Besides paying for hosting and domains of my sites from time to time, my primary usage will be to invest money in domains. Domain business has been one of the most mysterious and interesting of all online businesses for some time now. One has to learn a lot, do huge amount of research about the market, find premium domains and invest in them. Thousands of $$$ might be left unused for long, but it might also fetch huge profits. (business.com was sold for $8 million). So, I am planning to join this business and use my credit card only for this purpose.
I already bought a domain for $110 and I reckon it is worth around $250.
In the beginning I’ll start slowly, going one step at a time. Once I am confident, I will get into this seriously. And for this I must need a credit card. Domain registrars accept payment only through credit card or Paypal (also require a card for verification). The great advantage fr

Recent Entries

Recent Comments

Social Network